It seems it’s the time of year for awards and AAS has just won another one; this time for our new website.
We received a Gold Distinction at the 2019 MarCom Awards.
About the award:
“Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year about 6,000 print and digital entries are submitted from dozens of countries.”
What they said:
- What makes this design unique is the interactive campus map in the footer.
Effective digital marketers use interactive content to liven up their content, captivate the audience and evoke curiosity. Anglo-American School of Sofia uses an engaging and user-friendly interactive map in its footer navigation strategy to draw attention to the Bulgarian campus.
- Engaging navigation menu with visual boxes.
Crafting the perfect navigation is a challenge for many schools. Instead of a text-heavy menu with lots of links, this website breaks the menu up into sections with pictures:The interior pages also have fun image boxes that encourage further navigation. From the “Our School” page, visitors can click to read more about each individual school’s curriculum.